OVERVIEW:
Many publishers are always troubled by the fact that even after having a lot of traffic, their AdSense earnings are low. So, if you want to maximize your AdSense revenue, this article is really for you guys!
In this article, you will know how you can increase your ad revenue by almost 3 times with the help of Ezoic. And one of the best thing about it is that you will not need to do anything because Ezoic handles all the work itself.
We all know this fact that the CPC of AdSense in India is very low as compared to other countries, due to which you are not able to generate more revenue from AdSense. But when it comes to ad revenue, Ezoic can help to a great extent.
Thinking of that in today’s tutorial we are going to tell you what is Ezoic and how does it work? In addition, you will also know how to increase your AdSense earnings with the help of Ezoic.
WHAT IS EZOIC?
Ezoic is a Google Certified Ad Network Partner through which you can increase the revenue of your website. Ezoic is an end-to-end platform for Digital Publishers, Content Creators and Brands.
Ezoic uses machine learning to better understand the website visitor. This includes the ability to collect important data and self-drive decisions that improve user experience, SEO and website earnings.
Ezoic automates all your manual work such as implements techniques like right ad placements, layout experiment and ad balance on your blog itself so that you can generate more revenue.
In short, Ezoic is an automated website testing tool that helps publishers to evaluate and optimize ad placements and website layouts. Here’re some publisher performance insights after using Ezoic:
HOW DOES EZOIC WORK?
As we have already told that Ezoic itself does all the work, with the help of which your revenue Increases. It tests all ad placements itself at different places on your blog and analyze at which place your visitors click more ads. In this way, it shows ads accordingly.
Ezoic helps increase the clicks on your website by checking every single device (no matter it is desktop, tablet or mobile) so that you can get more clicks and can earn more revenue because it has the ability to increase revenue and improve visitor experience by using artificial intelligence to self-drive important decisions.
Ezoic enables web publishers to self-drive smart work very easily, which can help them provide a much better experience to their audience.
Now you must have understood how Ezoic works. Even if you are not using AdSense, this is the best ad networks for you and the best alternative of AdSense.
HOW TO USE EZOIC?
If you’re using Google AdSense on your blog, then you can increase revenue with the help of Ezoic. To use Ezoic, you must have to create an account on Ezoic. After logged-into your Ezoic account, you have to follow these 4 steps:
Integrate Your Site: First of all you have to integrate your blog with Ezoic which means you have to add your website with Ezoic. For this, you get three options:
- CloudFlare Integration
- Nameserver Exchange; and
- JavaScript Code
The best way out of these three is to exchange your nameservers. This is the best and easiest way.
Setup Ad Testing: In this, you have to create ads for your blog. You get all the code in html. You have to paste all the code on different parts of your blog. After which Ezoic tests your blog.
Turn on Ezoic: After this you have to turn on the button of Ezoic so that it can start its work.
Apply for Google’s Ad Exchange: If you are using Google AdSense then this is the most important step. With its help, Ezoic knows which ad network you are using. When you apply for this, you get an email from Google. Google itself gives you permission for this.
After completing these steps, Ezoic starts working on website optimization and experiments. It takes up to 30 days. After this you will see that your revenue has started increasing.
HOW MANY TYPES OF ADS ARE FOUND IN EZOIC?
Ezoic mainly provides four types of ad placements; including:
- Native Ads: Native advertising is often used in the recommended content of a social media feed or website.
- Banner Ads: Banner ad image based advertising intended to get users to visit the advertiser’s website from the current website.
- Link Advertisement: Link advertisement text-based display are a list of topics that are related to the content of your website.
- Sticky Advertisement: Sticky advertisements are usually found on this sidebar or screen. These are fixed within the website page and are visible when the user scrolls up or down.
TAKE AWAY
Now you must have come to know what is Ezoic and how it works. Hope you will be able to increase the revenue of your blog using Ezoic. If you liked this article then don’t forget to share it with others.
If you still have any question or suggestions, then please leave in the comment section below.